It’s difficult to hit a target if you don’t know where it is. Target marketing has many new avenues with the onset of digital. Cable TV, Broadcast TV & Radio still dominate the ad budget and are extremely important media to stimulate our digital presence. The 21th century consumer is moving A LOT, and it’s a full time job staying ahead of the curve. PrimeTime meets that challenge every day.
Internet radio as well as pre-roll videos on YouTube have joined the intrusive advertising roles that only TV and Radio enjoyed before the digital age. One big difference is we can target age, gender & interests and do it with geo-targeting AND know exactly how many customers saw or heard our ad. THAT’S target marketing.
If it’s about target marketing this automotive advertising team can make it happen.